Born and bred in NYC kevin Amato began his career as a fine art, lifestyle and COMMERCIAL photographer. A GRADUATE OF NYC'S SCHOOL OF VISUAL ARTS. Photographing for publications such as I-D, COMPLEX, DAZED AND CONFUSED, OUT, INTERVIEW, CLASH, ROLLING STONE, ESPN, NYLON, XXL, 032C TO NAME A FEW. And commercial clients such as NIKE, ADIDAS, SONY, DIESEL, CONVERSE, HOOD BY AIR, FEAR OF GOD, SSENSE, OPENING CEREMONY, PACSUN to name a few.
Most notable are Amato's collaborations with underground and emerging fashion designers globally. As well as his Photographic series of Bronx youth subcultures and Travis Scott's "RODEO" album cover and artwork.
Using the same lifestyle and reportage approach in his photographs, Amato began photographing and casting for fashion brand Hood By Air in 2007. Later becoming the brands's visual and brand director.
Breaking the barriers of traditional marketing and casting direction..
Representing the underrepresented.
New york times
Amato has casted campaigns and runway shows for NIKE, MTV, KITH, BAND OF OUTSIDERS, VFILES, JOYRICH, LUAR ZEPOL, HOOD BY AIR, BARNEYS, ADIDAS to name a few.
Throughout his career Amato has been credited with discovering and developing emerging talent such as Actor/Model Luka Sabot, Influencer/Stylist Bloody Osiris Photographer RaysCorruptedMind and Model/Actress Hari Nef to name a few.
Amato's PHOTOGRAPHY work has been exhibited throughout the United States, Europe and Asia. He has published two books of his photographic work.
IN 2014 AMATO RELEASED "COZY" BOOK AND POP UP SHOP. WITH THE SUPPORT OF VIRGIL ABLOH AND SHANYE OLIVER. COLLABORATIONS INCLUDED OFF WHITE, HOOD BY AIR, LUAR ZEPOL AND AMBUSH. WITH BOOK LAUCH POP UPS SHOPS AT VENUES LIKE GR8 JAPAN, COLETTE PARIS, ITHK, WILDSYLE LA, 424 ON FAIRFAX, VFILES SOHO, MACHINE A AND SELFRIDGES LONDON.
IN 2016 AMATO RELEASED HIS 2ND MONOGRAPH "THE IMPORTANTS" PUBLISHED BY PHAIDON PUBLISHING. FORWARD BY Alix BrownE / AFTERWARD BY Rick Owens.
Kevin Amato CURRENTLY RESIDES IN Los Angeles, CALIFORNIA.